In Roy Cooper’s latest TV ad, a teacher identified as Adelle B. from Durham County explains the hardship she and other teachers have encountered due to low teacher pay under Gov. Pat McCrory.
But in McCrory’s ad, the smiling candidate said teachers will receive a pay raise in 2017, with the average teacher making over $50,000 a year.
The candidates have made teacher pay a central issue in their campaigns. McCrory has touted his record of raising teacher pay in the state.
“After he took office, Gov. McCrory passed the largest teacher pay raise in the country and raised it every year since,” said McCrory campaign spokesperson Ricky Diaz in a statement.
Cooper sees North Carolina’s low ranking in teacher pay—41st in the nation according to a National Education Association report—as a weakness for McCrory, said Kris Nordstrom, an education policy consultant at the N.C. Justice Center.
“While McCrory’s hanging his hat on teacher pay, it’s really not much of a record to be proud of,” he said.
Republicans have a perception problem when it comes to public education, said Bob Luebke, senior policy analyst at the right-leaning Civitas Institute.
He said Democrats are seen as more supportive of education—even though the Democrat-controlled N.C. General Assembly cut over $1 billion from education budgets from 2009-11.